You want to take pictures of your products for Amazon? It’s not a bad idea.
Amazon product photography can help you get up the ladder or keep you from falling behind.
You probably already know how important photos can be for selling online, especially Amazon. I won’t go into detail about this.
I also expect you to be able to identify the types of photos you will need in order to take great photographs.
These are the 8 most common mistakes photographers make when photographing Amazon products. These mistakes should be avoided.
Taking the Same Shots Over and Over
You must remember as a seller that buyers will not be able touch or handle your product. They won’t buy your product if it isn’t “well-described.” You should take photos of all angles to ensure they are clear and understand the product.
Your product is more important to you than any other person. You should consider the buyer’s perspective before you start thinking about your product.
While it’s important to photograph the product from the sides, back and bottom, close-up photos are also recommended. People like to see textures and other details.
Here’s how you can show a closeup of your product on Amazon.
Too many colors in the background for your product
Amazon enforces a rule that your main image of the product must be placed on a white background. It’s a fact everyone knows!
However, this doesn’t mean that you won’t use colorful backgrounds for the rest of your images. Although I don’t like the look of colorful backgrounds in product photos.
The background should tell a story about your product, and also make it look better. It will lose its effectiveness if it does not. This picture shows how colors can be combined with products.
It all depends on your taste and the best way to present your product. These shots may require more effort, but they will be well worth it.
Using Tacky Pictures
Remember that even the things that seem small, they are important. Bad graphics and fonts can create a negative impression and lower conversion rates.
Even the smallest things are important!
You’ll be worse off if your product images have poor graphics than if they were in Area 51.
This type of image is not appropriate for Amazon. This will make your brand appear fake and unreliable and will result in lost clicks and sales.
You should be familiar with the basics of photography, design and how colors affect the images.
This is an excellent example of the worst image.
It’s like selling an idea and not getting the customer to buy it. This is no longer the case in eCommerce.
Too Much Visual Nois
Do you know what “visual noise” means? What if I said that this is the most common mistake sellers make when taking pictures of their products?
Even if it’s not obvious, excessive visual noise can harm your photography.
This is usually caused by amateur cameras, poorly lit rooms, or photographers who aren’t properly trained. This is an example of excessive visual noise.
A zoom shot is a photo taken by someone who is not a professional photographer. It makes noises that can cause damage to the image and you.
High ISO is the main reason. ISO allows the camera to take clear photos based on the brightness of the area.
Product Not In The Right Place
You want people to buy the product. Make it look real. If you are selling napkins, it is a good idea to shoot it with lots of flowers and dishes. If you are selling something people wear, it’s a good idea to have a model in the pose.
Your customer will see the product in a way that they can understand. This will give your product context and relevance.
Buyers are not good at visualizing and can’t touch the product so you need to capture it clearly.
Keep in mind, however, that any shot you add should be relevant. It should not be irrelevant. Customers will lose interest in the pain product.
Taking Photos Without a Tripod
This is the essence of product photography. A tripod is necessary to ensure that your photos don’t shake.
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A tripod provides stability and allows you to adjust the angle. You can easily move the product around by using a tripod.
Retouching Your Photos
Your main goal as a photographer is to capture clear and clean images. If you take many pictures, retouching is necessary. It is important to ensure that the product does not have dust or wrinkles.
This is usually done when you edit the photos and remove the items that don’t belong.
Telling The Story of The Brand
This is where you need to use the magic wand.
A brand’s images do say a lot about it. It is true that the first impression can be your most important impression. You need to focus on emotions and less on the necessities if you want your brand shots to tell a story.
Customers will trust you more if they feel good about your brand. You need to create the best images to represent your brand in a competitive market with thousands of other brands trying to win you over.
AMZ One Step creates images that will set you apart from the rest and make you stand out in even the most competitive niches. Our track record is sure to convince you.
Customers imagine using an item and don’t like seeing the exact same images repeatedly. It is important to create something that is unique and reflects your product and brand.